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Welcome to the Competitive Intelligence Division!
Competitive intelligence (CI) is a vital managerial process and activity that examines the external environment to support strategic AND tactical decision-making. Typically, it is not limited to researching competitor companies. Organizations examine their markets, customers, suppliers and so forth. All those aspects contribute to understanding one’s competitive environment. Since comparison is involved, often there is great overlap with Knowledge Management to “know thyself” as well.
Increasingly, library and information science professionals are embracing CI and enhancing their contributions to their organizations. Tap into this exciting community and enhance your professional expertise. Join the CI Division!