Navigating the Constantly Evolving Information Landscape

 2019 DPHT Spring Meeting

April 14-16, 2019
Hilton Penn’s Landing
 Philadelphia, PA

Continuing Education Course

Data Visualization Workshop

Doug Joubert, Informationist / Biomedical Librarian, National Institutes of Health

Summary

This hands-on workshop introduces students to the basic principles for visualizing quantitative and qualitative data to facilitate managerial decision-making. Instructors uses both data visualization best practices and practical hands-on lessons in Tableau Public. Instructors will draw on their own experience to demonstrate how these principles are useful in real-world situations. Students must bring a laptop.

Objectives

• Provide an overview and brief history of the practice of data visualization
• Introduce students to the key design principles and techniques for visualizing data
• Develop an understanding of the fundamentals of communication and alignment around concepts that are required for effective data presentation
• Provide an overview and develop an introductory level of competency on the use of Tableau Public
• Develop a visualization in Tableau Public using a case study

Prerequisites

• General computer skills and a familiarity with charting tools like Microsoft Excel are necessary.
• Direct access to a computer on which the student can install software is required (see Required Software below)

• Students must bring a laptop

• An understanding of basic charting and statistical terms and practices will be helpful, but not required.

Student Outcomes

After taking this workshop, students should be able to collect and process data in Tableau Public, create an interactive visualization, and use their visualization to provide insights from the case study.

Required Software

A significant amount of time that students spend completing their assignments will involve the use of Tableau Public. This software must be installed before the workshop.

• Microsoft Excel (Win 2007/Mac 2008 or Win 2010/Mac 2011 or Win 2013)
• Tableau Public

Keynote Speakers

Monday

Keynote: Unlocking the potential value for your business: building partnerships through understanding promotional review

Abstract:

Promotional review is more than ensuring materials meet regulatory, legal, and scientific requirements: there is an art to the communication and relationship-building to foster a collaborative environment that will increase efficiencies.  Functions typically outside of the traditional Steering Committee are in the unique position of adding value to their business partners by capitalizing on their particular strengths to bring fresh insights and perspectives through their understanding of the promotional review process.  This interactive presentation will relay the principles and tenets of medical review of promotional materials and articulate how to maximize communication in this discipline to develop and build critical business partnerships.

Dr. Janet Gottlieb

Dr. Janet Gottlieb is the Executive Director of Medical Communications at Allergan, where she leads the team responsible for the medical review of Company advertising and promotional materials. At Allergan, she had a direct role in the formation, expansion, and training of the centralized team, which resulted in greater efficiencies via improved turnaround times, consistency in guidance, and enhanced communication.

Dr. Gottlieb holds an undergraduate degree in Biological Sciences and Ph.D. in Medical Microbiology from the University of California, Irvine.

Jimmie Overton, PharmD

Jimmie Overton, PharmD is the Associate Vice President of Global Medical Scientific Information and Library for Allergan’s Chief Medical Office. His organization is responsible for the global medical information function, the medical science library, and the medical review and approval of promotional material across the Allergan portfolio. 

Dr. Overton has over 20 years of diverse experience in healthcare, serving in practical, academic, clinical, research, and industry settings.  He has held leadership positions in a variety of functions in the pharmaceutical industry serving: Medical Information, Medical Education, Medical Communications, Medical Affairs Operations, Medical Liaison teams, and as Medical Director. 

Dr. Overton is a registered pharmacist and holds a Doctor of Pharmacy degree from the University of Kentucky.

Tuesday

Keynote: The evolving pharma landscape: current industry trends and what they could mean for the future

Abstract:

The pharma industry is under constant pressure to predict the changing market, in order to make the best business decisions today. This data-driven session will highlight the key trends and growth drivers that can be observed in the current landscape, as well as the challenges that may lay on the horizon, in order to explore how those factors may shed light on the future of the industry.

Jon Moser

Head of Product Development, Evaluate Ltd

Jon is the Head of Product Development at Evaluate Ltd, leveraging his deep knowledge of the biopharma industry to develop innovative solutions that transform pharma forecasting and decision making.  Jon joined Evaluate in 2004, where he was responsible for the creation of multiple forecasting-related products and solutions, and subsequently led the delivery of Evaluate’s Custom Solutions before assuming the role of Head of Product Development in 2018.

Jon has a BSc in biochemistry as well as financial and product management qualifications.

Speakers

*coming soon*

Registration Fees

Sponsors

*coming soon*